Build the go-to digital guide for ski equipment
Ski equipment encompasses not just the ski gear, but clothing and protective gear as well. Beginners don't always get concrete advice on what they need, hence they don't know where to begin. On the other hand, regular skiers are particular about what they’re looking for and want to quickly find their favourite products.
Building beginner, advanced and versatile ski equipment sets, curated for different types of terrain will save valuable time for your customers.
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A Ski Equipment Guide advises multiple target groups
With omnichannel options on the rise, a Product Guide can target both beginner and professional skiers visiting your Ecommerce site. This means that you can segment multiple target groups and create different advisory processes within the same Product Guide.
You can also design the Ski Equipment Guide in line with your sales strategy and include price comparisons, renting or financing options.
A Ski Equipment Guide is a great fit for retail and Ecommerce
Cross-selling and up-selling
Our Guided Selling solutions come with many configurable functionalities. For ski equipment especially, cross-selling and up-selling features will increase shopping cart value thereby increasing revenues. You can recommend additional products to customers and can explain in detail, the advantages of buying a more expensive product.
As Product Guides offer the real reasons, they maintain full transparency and customers naturally feel more inclined to purchase a product of higher value.
Create a Guided Selling solution for your website
With the excentos Workbench, you can build your very own Product Advisor in a matter of minutes.
